Q&A: How do I know if e-commerce is right for my retail business?

By Ivan Lanuza
Businesses nowadays are thinking about using e-commerce to save their business during the pandemic. But is it right for their business?

If you are selling something, you should have an e-commerce business – at minimum, an online presence. Even as simple as accepting orders via instant messenger apps should be available at the very least.

It’s not very difficult to go to sell online nowadays. There are many options available – the key is to find a solution that is quick and easy to implement. Don’t go for massive investments that will take months to develop, speed is key now. Reach your customers online before they get hooked on your competitors who already have an online presence.

Ivan Lanuza is the Chief Operating Officer of iRipple.

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